·
Repositioned as Delhi’s One Stop
F&B and Sports Hub
· Features India’s First 2-level
Decathlon Store with Smart Touch Screens
· The Sky-High,Delhi’s Largest
Terrace Lounge-Cum-Restaurant
· Premium Chain of Night-clubs, The Arena
to open its Doors
· 16 New Brands Spread Across 1.7 Lakh
Square Feet
· Ultimate Destination for Experiencing a
Variety of World Cuisine
Delhiites can look forward to enjoying the good life in the heart of the
city with North India’s first mall Ansal Plaza set for a grand re-launch this year. Ansal Plaza, one
of the proud feathers in the Ansal API cap, originally established in 1999 is
being renovated and re-positioned as Delhi’s one-stop premium Lifestyle
destination with a focus on Food and Sports under the new brand tagline Ansal
Plaza: Experience Zest. The renovated Ansal Plaza spread across 1.78
lakh sq. ft of retail, food and entertainment space
with an outdoor open Amphitheatre is a landmark lifestyle destination
which provides an interesting example of Public-Private Partnership due to its
presence at HUDCO Place, Khel Gaon. It will be re-launched
by the 1st week of December this year with approximately 16 new
brands. The Ansal Group is looking at Ansal Plaza to set the pace for the
revival of its portfolio of 9 existing Malls spread across 5different states
within North India viz Rajasthan Punjab, Haryana, Delhi-NCR and Uttar Pradesh.
Delhiites
can look forward to a breath-taking 360 degree view of the lush green expanses
of South Delhi from The Sky High, Delhi’s largest terrace café
perched on the mall’s top floor. Sports enthusiasts can shop at Decathlon,
one of the world’s largest sporting good retailers’ largest outlet
in India housing its first 2 level store in India with both indoor and
outdoor space and equipped with smart touch screen features for an unrivalled
shopping experience currently unavailable in any of the brand’s outlets
in India.
The
premium chain of night clubs, The Arena will also be opening its doors
to Delhi’s nightlife lovers at Ansals Plaza. Spread
over approximately 13000 sq ft. across 2 levels with both indoor and outdoor
party areas, The Arena offers superior customer service, exceptional
pricing and great value with exclusive VIP and private event spaces. Food
lovers can experience specialty cuisine from across the world like Thai,
Japanese, Italian, Lebanese, Chinese, Fusion Indian, Pan Asian and others.
Announcing
the re-launch, Mr Pranav Ansal, Vice Chairman, Ansal API Ltd. said “Ansal
Plaza has been associated not only with every Delhite’s memories but also
has a strong emotional connect across North India and we hope to re-create
these wonderful experiences with a new and modern repositioning as a lifestyle
destination helping the current generation create their share of memories at
Ansal Plaza. We’ve identified niches which are currently lacking in the
Malls in and around Delhi and have repositioned Ansal Plaza to cater to this
need segment of a sports, food destination and lifestyle hub.”
Mr
Amit Phull, Head - Retail, Ansal API, said, “Our strategic
location in the heart of South Delhi with vast open spaces and an open
amphitheater gives us an unparalleled advantage and with the new repositioning
as ultimate lifestyle, sports and F&B hub, we’re targeting approx.
25,000 visitors on weekends in the new avatar of Ansal Plaza.”
Ms.
Caroline Mulliez, Expansion Manager, Decathlon Sports India
said, “We are extremely excited and proud to open our first store in
South Delhi at Ansal Plaza. We have worked on the range of products and the
store environment to ensure our Delhi customers experience the best of
Decathlon in this store.”
Mr.
Mukul Bajaj, Co-founder, The Arena, said, “We are proud
to be a part of the new Ansal Plaza and we endeavor to provide our patrons an
exquisite fine dine experience at our 13000 sq.ft outlet. We look forward to
offering the best F&B and entertainment experience in the city.”
Taking the Mall experience
to a new high the Ansal Plaza has plans to introduce an innovative Ansal Plaza
App to facilitate reservations etc at its hi-end restaurants and lounges.
Providing easy solutions to Delhi’s car parking problem at public places,
the new Ansal Plaza management shall introduce a special Parking App, automated
parking facility, exclusive valet service and a dedicated pink parking zone for
women. The Amphitheater, one of the key attractions
of Ansal Plaza will host gala musical evenings and high profile fashion shows.
Grand events and food festivals and innovative kids’ and sports camps are
in the future plans of the Mall Authorities and the prominent brands and
outlets. Ansal Plaza’s lush green lawns, a disabled-friendly environment, state of the art security management service,
surveillance systems and backend support systems will all make it one of the
safest malls in the city for everyone.
About Ansal API Group:
Established in 1967
as a family business, Ansal API today is among the leading Realty and
Infrastructure companies of India. A widely reputed and professionally managed
Organization, Ansal API currently operates in a range of business verticals
such as Integrated Townships, Condominiums, Group Housing, Malls, Shopping
Complex, Hotels, SEZs, IT Parks and Infrastructure and Utility Services.
After four decades of
spectacular growth, Ansal API is at a stage where the company has acquired
immense experience, consolidated and established assets - physical and
intellectual, while at the same time retaining youthful energy and zeal. Ansal
API's roadmap for future development envisages expanding the current areas of
operation through more and more challenging projects and also foraying into
related areas in infrastructure with innovative projects.